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The New Prince: Machiavelli Updated for the Twenty-First Century
The New Prince: Machiavelli Updated for the Twenty-First Century

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Author: Dick Morris
Publisher: Renaissance Books
Category: Book

List Price: $16.95
Buy New: $3.83
You Save: $13.12 (77%)



New (21) Used (31) Collectible (1) from $1.61

Avg. Customer Rating: 3.5 out of 5 stars 18 reviews
Sales Rank: 492530

Media: Paperback
Edition: 1st
Number Of Items: 1
Pages: 256
Shipping Weight (lbs): 0.8
Dimensions (in): 8.8 x 5.9 x 0.3

ISBN: 1580631479
Dewey Decimal Number: 320
EAN: 9781580631471
ASIN: 1580631479

Publication Date: June 17, 2000
Availability: Usually ships in 1-2 business days
Condition: GREAT Bargain Book Deal - like new, some may have small remainder mark - Ships out by NEXT Business Day - Over ONE MILLION Amazon orders filled - 100% Satisfaction Guarantee!

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Editorial Reviews:

Amazon.com Review
It is beyond irony for Dick Morris, the man who has done as much as anyone in the 1990s to increase cynicism in the political process and encourage politicians to play to our worst fears and instincts, to turn around and say that politicians should be more idealistic because that's what people want. Yet that's the premise of The New Prince. Morris--who rose to national prominence by telling Bill Clinton what to say to appease Democratic liberals as he shifted party policy to the right--argues that the new pragmatism in politics is "to stay positive; to focus on the issues; to rise above party; and to lead through ideas.... Our candidates and office holders need to change their tactics, their focus, and their strategies--not in the interest of better government, but in order to succeed in their chosen line of work." Fewer people are voting, he says, but the ones who do are better informed, so message is more important than money now. Although he argued for early negative ads in the 1996 presidential campaign, Morris has seen the light, saying that "voters have moved beyond" negative ads. He also thinks Americans are sick of scandal, which is why the Republicans couldn't impeach Bill Clinton over his affair with Monica Lewinsky. Arguing that politicians have to constantly take the public temperature to govern effectively--"Each day is election day in modern America"--Morris justifies the constant polling that he has used as a political tactic throughout his career. So what is leadership? Morris defines it as maintaining "sufficient forward momentum to control events and steer public policy without losing public support."

Essentially, The New Prince is a handbook for politicians who want to get themselves elected, whether it be to the school board or the presidency, and on that level it works. But as a sage commentary on the state of politics at the end of the 20th century... heaven help us. --Linda Killian

Product Description

Niccolo Machiavelli's The Prince has been one of the most widely read and quoted book about politics during the past five centuries. But in the democracies of the information age, new ideas are needed to make government prosper through the next century. Now, Dick Morris, who contributed significantly to President Clinton's reelection in 1996 and, during the previous two decades, helped many public officials (Democrats and Republicans alike) gain office, takes a hard look at our times and writes a how-to book for office-seekers, special-interest groups, and students of politics. In The New Prince, Morris advises candidates to adopt idealism as a strategy—not because of misguided altruism, but because it works. He tells politicians, advocacy groups, business leaders, and citizens how to promote their causes and get their jobs done effectively. And he offers insights into the character of the most remarkable political figures of our time and outlines what he believes will be the political agenda for the next century.



Customer Reviews:   Read 13 more reviews...

2 out of 5 stars A Roadmap to winning an election - but what then?   September 17, 1999
 19 out of 23 found this review helpful

Dick Morris' is without doubt a brilliant political consultant and tactitian. His new text is in essence an "Anarchist's Cookbook" for the politician who wants to win an election - regardless of party, ideology or character. In fact, he argues that character is no longer so important - certainly not as important as the candidate's message.

My great disappointment, however, was that Dick's book is only a partial revisit to Macchiavelli's works (The Prince, Discourses). While Macchiavelli stresses the importance of character, and centers his thesis for a successful republic on righteous leadership that is focused upon the welfare of the people, Dick remains committed to the "message" and "issues", only. "Jeffersonian Democracy" in his eyes is based on public opinion NOW - with all of its fickleness, partisanship and emotional "heat of the moment" decisionmaking.

Like his most famous protege', it is my personal opinion that Mr. Morris possesses no moral compass and no real concept of LEADERSHIP under fire. Tough decisions often must be made from controversial options, and as in Chess, the long term "end game" is what's really important - especially in foreign affairs and National security. This is where character, strong will and moral authority really play a role - if you possess them.

Dick Morris is the recognized master at waging and winning political war - but what does one do after the victory? Many of thus are still asking that question.


5 out of 5 stars Illuminating commentary on recent U.S. political history   June 12, 1999
 13 out of 14 found this review helpful

If you can get past any preceived ideas you might have of Mr. Morris, this is an insightful discussion of modern U.S. politics. Morris did not invent modern political polling, he just raised it to an art form. The real villian is neither Morris or Machiavelli. The real and dangerous villian is the Prince who seeks to achieve, first and foremost, political power for himself and distantly second, if at all, to enhance the welfare of the state. Machevelli's and Morris's genius is not in what they created, but rather in what they were able to discern already in operaton in the real world. These observations, which escaped all others until pointed out, are condemned along with the writers as evil incarnate. Morris illustrates how modern politics operates and what motivates our modern politician. Machiavelli's and Morris's most important observation is "Get Real". This is how the game evolved and is now played. To be in the game, either as a player or as an educated observer, Morris book provides timely and valuable insights.


3 out of 5 stars Give the Devil his due   August 15, 1999
 9 out of 17 found this review helpful

I went through three stages in my read of this book; each lasted about 1/3 of the whole.First came depression, than nausea, then a calm realization that I was reading an abridged manifesto of an advertising genius, who has chosen politics as his pitch. He has been deceitfully selective in illustrating his methods; incomplete in some of his examples, dishonest and evasive in others. His Jeffersonian, direct democracy, has a serious flaw that has been pointed out early in our history and speaks to the mischief going on in Washington today. (Paraphrasing) "Once the public discovers they can vote themselves economic advantage, Democracy ends";in effect reversing JFK's inspirational, "Ask not what your country can do for you, but what you can do for your country" Dick Morris is a left wing idealogue having some fun. He attended the same High School I did (I with Vlad.Pozner, he with Nussbaum and BenViniste) in the shadow of UNION SQUARE in NYC. He practices the deceits of the left but is very good at appearing ecuminical. He still peddles the idea that Hillary's failure with medical care reform lost the Dems. Congress; anyone this side of stupid knows it was Bills uneccessary tax increase. The reason why our economy is doing so well,is because the world knows tax increases now are the 3rd rail of U.S. politics and may never be seen again, short of a real war. He expresses astonishment, widely shared, that the GOP mounted such an ineffective effort in exposing the tactics of the left. My guess is they were stunned by the complicity of the media in debasing their positions, and missed (and still miss) the services of a Lee Atwater. Dick Morris in his wisdom knows that the media is in the pocket of the left on issues, and the public is intellegent to the extent it will open a gift wrapped box put before it. The likes of Bill Clinton and Dick Morris are a sinister confluence that hopefully occur only once a millenium. P.Price


5 out of 5 stars Some People Say They Speak The Truth, Dick Morris Does It!   August 19, 1999
 8 out of 12 found this review helpful

Another straight forward, straight talking and an insider's informative book which the public and all political pundits will enjoy. Dick Morris for all who critique him pretty much follows the public's wishes and get them what they want and this book helps explain that in vivid detail. Whatever you want to say about Mr. Morris, I tell you now, he is a refreshing breath of reality in politics and is not afraid to speak his mind or convey his attitude of knowledge which is considerable. When confronted by scandal he admits the truth, takes responsibility and moves on with life, the exact same thing the Bible and any Self-Help book teaches you.. The book does the same in many aspects of the subject matter. We are never perfect, but we can try to be, and Dick Morris comes closest to political perfection than any other political person in awhile. The book is excellent pure excellence.


5 out of 5 stars The New Prince   October 26, 2000
 8 out of 10 found this review helpful

This is one of the easiest-to-read, most comprehensible political books I have ever read. Dick Morris made his basic ideas about a subject some call "dull" become important to the reader. "The New Prince" provided me with a deeper understanding of politics, giving me new insights into the subject. I have not yet read "The Prince" by Machiavelli, but nonetheless this book appears to have ideas that will prove meaningful in the years to come. Dick Morris gives more credit to voters than most people in the political arena do. He realizes that voters no longer make decisions based on single issues. He recognizes that people today are much more informed than citizens of past administrations. In America, people no longer want to elect a senator, let him do his job, and six years later evaluate his work in another election. They want involvement all the time. The author shows us how these changes in the desires of citizens change how a politician should make decisions. This books expresses great new political ideas in user-friendly vocabulary through an almost conversational tone with understandable, sound examples.

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